Category: marketing

In the ever-changing world of digital marketing, influencer marketing has become a powerful tool for brands to connect with target audiences and build brand awareness.

When preparing a marketing plan, one of the most important steps is researching the market and finding the patterns and practical numbers. Thus, the markets can define their target audience segmentation and deliver their message successfully.

If you want to make a perfect differentiation for your product, consider more than just the generic functions of the product; go beyond what the competitors might think.

The effects of the digital transformation wave on marketing strategies and marketers. Is it a positive or negative revolution?